“Hannah” is a national TV, social, and digital advertising campaign for Howdens, the UK’s leading trade kitchen and joinery supplier. Built around a fully realised set and bespoke kitchen design, the campaign brought Howdens’ expertise to life through a warm, human-led story that showcased the care, craftsmanship, and collaboration behind every project.
The campaign was a major success, driving strong brand recognition and engagement, and helping reposition Howdens not just as a supplier, but as a trusted partner in kitchen design. Hannah ultimately cemented Howdens’ status as the clear market leader in its retail sector.
